Landing Media Coverage – Get Your Name in Print!
You have a fabulous new book on fertility that editors need to review! You have an incredible new granola product…
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Photo Credits – When Are They Necessary?
You were just perusing the Cooking Light website and spotted the perfect banana bread photo to accompany your blog post.…
Be You! Social Media Authenticity
One of my favorite words of late is ‘authenticity.’ Being your true self. Being genuine. Being true to your brand.…
Veggie Burger Roundup!
I purchase and eat so many veggie burger patties that I alone could keep the whole industry afloat. Seriously. I…
Hello, Kitchen!
I’m a dietitian. And I’m going to let you in on a little secret. Not all dietitians cook. Shhh…that’s right.…
Soy-Free, Gluten-Free, Additive-Free? Highlight Your Product’s “Free-From” Characteristics
I just finished reading Kitchens of the Great Midwest, where one of the characters, Pat, a small-town Midwestern woman, enters…
Grocery Trends: Online Cart vs. In-Store Cart
I have yet to jump on the online grocery shopping bandwagon, as someone who loves spending time in grocery stores…
Five Tips: Polish Your Online Presence for the New Year
I’m not sure where my energy came from, but yesterday I attacked several large storage boxes that were glaring at…
Three Tips: Increase Your Social Media Mojo
“Is this thing on?” [Actor taps a finger on the mic.] Sometimes sending a Tweet out to the Twittersphere feels…
Work that Website! Three Tips for Using your Website to Close the Deal
Why do we visit websites? One reason is to learn more about a company or individual and what amazing products…